Outliers by Malcolm Gladwell redefines the meaning of
success. Success to him can be a matter of luck and the circumstances you are
under. Through logos and detailed evidence Gladwell shows his audience what
success truly is. To most people it is defined as the story of a true hero
creating themselves and achieving against all odds. We love the good rags to
riches stories, but this is not always true.
Gladwell is a psychologist and analyzes the pattern of
success and peoples background stories. Establishing his credibility, he sets
stage for other psychology books. Gladwell most prominently uses
exemplification to show a relation between surrounding environment and peak
achievement. In order to clearly show arguments, Gladwell appeals to logos. In
an example of why Korean flights crash more than others, he demonstrates how
they lack connection. “Klotz:
One-five-zero maintaining two thousand Avianca zero-five-two heavy. The captain
is clearly on the edge of panic. Caviedes: Advise him we don’t have
fuel...Klotz: Climb and maintain three thousand and, ah, we’re running out of
fuel, sir” (199). Using this example makes it clear for the reader to see the
relationship between crashing and communication.
Through the rhetorical devices, and pattern of a narrative
Gladwell achieves his purpose of describing the factors of what success is. The
only drawback of how Gladwell describes success is that he discourages people
from trying to achieve it. But by making success seem too rare to achieve
Gladwell encourages me to defy the odds and achieve.
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